TaraNova Real Estate selling philosophy – Inclusive is better than exclusive. We believe that best possible exposure comes through co-brokers, or “inclusive marketing”. When you list with us, your property not only receives exposure to our own Re/Max Realty Professionals, but also to Canadian and most North American networks. For your convenience and better selling experience we created the list of 7 steps to selling your home.
Our goal is to provide in “One Destination…A World of Service” exceptional and positive experience. From the moment you call us, your Realtors, we will:
– Manage the entire selling process
– Oversee every detail of your sale from marketing your property, to coordinating open houses
– And providing continuous feedback on results
Your first of seven steps to selling your home should be to determine the best possible selling price for your house. Setting a fair asking price from the start will generate the most activity from other Realtors and buyers. You will need to take into account the condition of your home, what comparable homes in your neighbourhood are selling for, and situation of the overall market in your area. It is often difficult to remain unbiased when putting a price on your home, so your Realtor’s expertise is invaluable at this step.As your Realtors, we will know what comparable homes are selling for in your neighbourhood and the average time those homes are being on the market.
“Sellers really need to be aware of their price point in t his market; that critical first listing price must be competitive, or the property will remain on the market longer than expected and may be subject to price reductions.”, points out Ed Jenson, the President of Calgary Real Estate Board (CREB Statistics, August 2008). If your home stay on the market for too long, potential buyers may think there is something wrong with the property. Often, when this happens, the seller has to drop the price below market value to compete with newer, reasonably priced listings. Click Here to find the Value of your Home
The condition of your home will affect how quickly it sells and the price the buyer is willing to offer. First impressions are the most important. So this is one of the main steps to selling your home. TaraNova Real Estate can help you take a fresh look at your home and suggest ways to stage it and make it more appealing to buyers.* Removing family photos, mementos and personalized décor will help buyers visualize the home as theirs.* Make minor repairs and replacements. Small defects, such as a leaky faucet or a torn screen, can ruin the buyer’s first impression.* Clutter is a big no-no when showing your home to potential buyers.
Click Here to find other Tips for selling your Home
Now that you’re ready to sell, we will set up a marketing strategy specifically for your home. There are many ways to be visible in sales, including:* The Internet
* Yard signs
* Open houses
* Media advertising
* Agent-to-agent referrals
* Direct mail marketing campaignsIn addition to listing your home on the MLS, TaraNova Real Estate will use a combination of these tactics to bring the most qualified buyers to your home. Your Realtor should structure the marketing plan so that the first three to six weeks are the busiest.
When you receive a written offer from a potential buyer, your Realtor will first find out whether or not the individual is prequalified or preapproved to buy your home. The contract will include the following and more:* Legal description of the property
* Offer price
* Initial Deposit
* Down payment
* Financing arrangements
* List of fees and who will pay them
* Inspection rights and possible repair allowances
* Appliances and furnishings that will stay with the home
* Possession dateContingencies at this point, you have three options: accept the contract as is, accept it with changes (a counteroffer), or reject it. It’s important to understand, once both parties have signed a written offer, the document becomes legally binding. If you have any questions or concerns, be certain to address them with your Realtor right away. You also have a right to see legal counsel prior signing anything.
Most offers to purchase your home will require some negotiating to come to a win-win agreement. Your Realtor is well versed on the particulars of the contracts used in your area and will protect your best interest throughout the bargaining.Your Realtor also knows what each contract clause means, what you will net from the sale and what areas are easiest to negotiate. Some negotiable items:
* Closing costs
* Appliances and fixtures
* Move-in date
Once you accept an offer to sell your house, you will need to make a list of all the things you and your buyer must do before closing. The property may need to be formally appraised, surveyed, inspected or repaired. Depending on the written contract, you may pay for all, some or none of these items. If each procedure returns acceptable results as defined by the contract, then the sale may continue. If there are problems with the home, the terms set forth in the contract will dictate your next step. You or the buyer may decide to walk away, open a new round of negotiations or proceed to closing.
“Closing”refers to the meeting where ownership of the property is legally transferred to the buyer. This is the last but not the least of the steps to selling your home. As part of our service at TaraNova Real Estateis to be present during the closing to guide you through the process and make sure everything goes as planned. You will sign all proper closing documents with the lawyer. If you don’t have one, we can suggest few that you can select for yourself.After the closing, you should make a “to do” list for turning the property over to the new owners. Click Here to view a sample checklist (Moving Guide)
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